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Qualities of a Great Listing Photo: Real Estate Photography Tips

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Every seller understands real estate photography is important, but do you know the whole story?

The fact of the matter is your photos matter more than you may believe. You only have about 20 seconds to convince a potential buyer to check out your home in person.

Therefore, you’ll need to make sure your photos are as marketable as possible. Here are eight great real estate photography tips to help you take photos that captivate your market.

Grab A Wide Angle Lens

If you’re using a basic digital camera or your cell phone, it can be tough to frame the photo in the right manner.

But by snagging a wide angle lens, you can ensure that you get the entire exterior of the home in the frame without sacrificing image quality.

Focus On Curb Appeal

Since most real estate photographs focus on the home’s exterior, don’t forget to include some quality curb appeal.

Ensure that the lawn and any foliage look neat and tidy and shoot during what’s known as the golden hour, or when the natural lighting appears softer.

The softer natural lighting will help you accentuate the greenery as well as the home’s color.

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Take More Photos Than You Need

Don’t assume that you can get away with spending a half hour on your real estate pictures and end up with a quality result.

Take multiple photos from every angle so you have tons of pictures to choose from.

Use The Right F-Stop

A camera’s f-stop determines shutter speed, and as a result, how much light makes it into the photo.

In truth, f-stops can be complicated if you’re new to the world of photography. Be sure to read up on a helpful guide for more details on the best f-stop settings for real estate photos.

In general, you’ll want to stay around a 200 ISO base.

Emphasize Space

When taking real estate photos, emphasizing proper space and scale can be a challenge.

For exterior shots, you can emphasize scale by kneeling on the curb and shooting from a low angle. For interior shots, try and stand in the doorway and capture as much of the room as possible.

Stage The Home Before Your Shoot

It may seem like an obvious tip, but don’t forget to make sure the home is well-staged before taking any photographs.

A brief clean-up should take care of any clutter that would run an otherwise great photo.

Include Warm Colors

Photography is all about eliciting emotions. One of the best ways to create a cozy feel is by emphasizing warm colors in your photos.

Most homes are staged with neutral colors, so bring some artwork or flowers to add a bit of pizazz to otherwise colorless rooms.

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Embrace The Editing Process

Taking fantastic photos is half the battle. Now you have to edit them into something you’re comfortable putting online.

You don’t need to do anything too technical to get a great real estate photo, but it wouldn’t hurt to brush up on your Photoshop skills!

First, whittle down your photos to around five or 10 pictures. Next, color correct, brighten, or crop as needed.

While these are basic editing techniques, the entire process can take quite some time. Take your time to make sure your pictures are perfect.

Incorporate These Real Estate Photography Tips To Generate More Leads

Using these real estate photography tips can ensure that your listing attracts the right sort of attention. By following this guide you should have interested buyers contacting you in no time!

If you’re interested in more advice or are in the process of putting your home on the market, get in touch. We’d love to show you why we’re La Jolla’s premier real estate group!

For more on this subject read our recent blog post, “The Best Places To Take Photos In La Jolla.”

Thinking of buying or selling a home in the La Jolla area? As consistent top producers in real estate, Linda Daniels and The Daniels Group are your La Jolla housing specialists. Our team of local experts will ensure that you have a successful real estate transaction. Call us today at (858) 361-5561 or email us anytime by clicking here.